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Information for staff in health or social care


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“Hear the patient voice at every level – even when that voice is a whisper” Berwick Report, August 2013

Care Opinion is all about connection, collaboration and change.

Care Opinion is the UK’s leading independent feedback website, enabling patients to share their experiences of healthcare services. As a not-for-profit social enterprise, we help facilitate dialogue between patient and health services. 

Care Opinion is an easy, cost effective and efficient tool for hearing from people using local services.

Care Opinion gives busy staff access to relevant real-time feedback

Stories are most useful when they get to the right staff. With Care Opinion, your staff will be notified about feedback that is relevant to them. This is all automated, simple to use and in real time. 

Your patients can see how you listen and act on feedback

Care Opinion makes it easy for feedback to be transparent and accountable. Use the website to manage your reputation, as Care Opinion is the only place where everyone can see whether your organisation is listening and improving. Publicly show that your staff are listening to and engaging with feedback, and show when you make a change.

We will work with you to ensure that the information you get through Care Opinion integrates with any of your existing feedback mechanisms.

Use Care Opinion in your local conversations about care

Being public isn’t just about transparency. It’s what allows the stories on Care Opinion to be used by anyone who can help make care better. Lots of people want to help – and lots of people can help. 

We’re built for sharing.  Make the most of your local partnerships, with a joined up approach to getting impact from feedback.

General Practice - Frequently asked questions

Care Opinion also works for general practice (England), click the link below to find out some more information, the document outlines the basic information on why we might contact a practice after a story has been submitted & gives an overview of some of the benefits of using Care Opinion.

Care Opinion is the UK's leading independent non-profit feedback platform for health and social care services.

General Practice - FAQs